7 Questions to Ask When Choosing a Social Media Agency in Antalya
When choosing a social media agency, ask seven things before the price: who produces the content, who keeps the account, what exactly is delivered each month, how approval works, where the ad budget goes, what the report shows and how the contract ends.
In short
- "How many posts a month" says nothing on its own; ask who produces the content and with what.
- The account and the ad account should be in your name; the work should run on granted access, without sharing passwords.
- The number and format of the content to be delivered should be written in the contract.
- The report should show results that touch your business, not likes.
The seven questions to ask
- 1
Who produces the content?
Does the agency work with its own camera and designer, or does it use stock visuals and templates? With an agency that outsources the shoot, every new video means another wait.
- 2
Who keeps the account?
The Instagram account, the ad account and the pixel should be in your name. The sound way to work is not to share passwords but to grant access through Meta Business Suite.
- 3
What exactly is delivered each month?
How many Reels, how many posts, how many stories; is a shooting day included? The numbers should be stated clearly in the quote and in the contract.
- 4
How does the approval process work?
Is the content shown to you before it goes live, and how many days ahead? How many rounds of revision do you get?
- 5
Where does the ad budget go?
Is the ad budget paid to Meta from your own card, or through the agency? In the second case you cannot see how much of the spend goes to ads.
- 6
What does the report show?
Likes and follower counts grow easily but do not show sales. The report should include results that touch your business, such as messages, forms, calls and sales.
- 7
How does the contract end?
The minimum term, the notice of termination and the handover of source files when you leave should be in writing.
Warning signs
- A guarantee of rankings or follower numbers
- A quote that does not state the number of content pieces to be delivered
- A request for the account password
- An ad account opened in the agency's name
- Sample work that consists entirely of ready-made templates
Why a cheap package ends up expensive
Most low-priced packages are produced with stock visuals and templates. The account looks full but shows nothing that sets the brand apart from its competitor. When the content needs a separate shoot, the bill arrives a second time.
When comparing, look not at the price per post but at who produced that content and with what.
How we answer these questions
At Nitec Agency, our own team shoots and designs the content; Reels are shot on a cinema camera. The account and the ad account stay in your name, and no password sharing is needed. The monthly number of content pieces and the format are written in the quote; content is sent for your approval before it goes live, and a report is sent at the end of the month.
Frequently asked questions
How many posts a month should a social media agency make?
There is no single right number. What matters is that the number and the format (Reels, post, story) are stated clearly in the quote and that the content is produced specifically for the brand.
Do I have to give the agency my Instagram password?
No. The work is done with access granted through Meta Business Suite; no password sharing is needed.
What happens to my account and data if I change agencies?
If the account and the ad account are in your name, you lose nothing. That is why it matters that the accounts are opened in your name from the start.
Should shooting be included in the package?
For content made specifically for the brand, yes. Make sure the number of shooting days is written separately in the quote.
Can I work with an agency outside Antalya?
Planning and design can be handled remotely. If you need regular shoots, a team in the same city has the advantage in travel cost and speed.
Related pages
- 01Social media managementMonthly plan, shooting, design and posting. Content is made from material we shoot ourselves, not from stock visuals.
- 02Meta ads managementInstagram and Facebook ads: targeting, creative, pixel, budget and reporting. We shoot the ad video too.
- 03Video productionCommercials, brand films and social media videos. Script, shoot, edit, color and sound in the same team.
Other guides
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